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PDMA Product Development Professional (NPDP) Certification Sample Questions:

1. Which of the following are considerations for product use testing?
I. Determine the objective for the product use test
II. Determine whether blind or branded tests are appropriate
III. Determine whether supervised or unsupervised testing is appropriate IV. Determine whether product should be tested alone, with another product, or against another product

A) I, II, III, IV
B) I, II, IV
C) I, II, III
D) II, III, IV

2. In considering your portfolio in terms of market risk and technology risk, which combination is usually most desirable?

A) Low market risk, high technology risk
B) High market risk, low technology risk
C) High market risk, high technology risk
D) Low market risk, low technology risk

3. Your competitors have launch a new product. As you elevate your response to compete with them, you realize thaht the technology employed in your current product has reached its limits and cannot be improved to increase the performance to effectively compete and the only option is to consider superseding with newer and advanced technology. What stage on the technology S-Curve are you on?

A) Growth stage
B) Maturity stage
C) Embryonic stage
D) Laggard

4. A company is developing a product thst is basically a realtively simple line extension of existing products. I knows the market well and the risks associated with product failure are low. What type of Stage-Gate process would be most likely appropriate for this development

A) A 3-stage process with a strong emphasis on pre-launch test test marketing
B) A 5-stage process with heavy emphasis on initial business analysis
C) A 5-stage process with significant market reaserch research built into the decision-making
D) A relatively short 3-stage process focusing on speed to market

5. "Top-down" and "bottom-up" are ways to think about:

A) Linking strategy and the product portfolio
B) Forecasting
C) Leadership
D) Connecting customers with the orgasation

Solutions: