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NEW QUESTION 89
A Marketing Manager wants to send out an email to a list of prospects that are assigned to several different sales raps. Some of these prospects are syncing with Leads In Salesforce, and some are syncing with Contacts.
Each prospect should receive the email from their prospects assigned rep.
How should the Marketing Manager accomplish this?
- A. Select Specified User for the Sender of the email
- B. Select General User for the Sender of the email
- C. Select Assigned User for the Sender of the email
- D. Select Account Owner for the Sender of the email
Answer: C
NEW QUESTION 90
Which landing page report metric represents the number of individual prospects who submitted the landing page at least once?
- A. Unique submissions
- B. Total submissions
- C. unique clicks
- D. Conversions
Answer: A
NEW QUESTION 91
A marketing user wants prospects to be added to a list when they click on a link in a list email. Where would this action be added in order to add the prospect to the specific lift?
- A. On the 'Sending' tab of the 1st email
- B. On the Testing' tab of the list email
- C. On the Testing' tab of the email template
- D. On the 'Sending' tab of the email template
Answer: A
NEW QUESTION 92
A Pardot administrator wants to use progressive profiling to collect information on a prospect over time.
What It the recommended Pardot asset to use?
- A. Third party form
- B. Pardot landing page without a form
- C. Pardot form
- D. Pardot form handler
Answer: C
NEW QUESTION 93
What does the Google Analytics connector allow Pardot to do?
- A. Append UTM parameters to a prospect record.
- B. Update the conversion field in Google Analytics.
- C. Sync prospects with Google AdWords.
- D. Send emails to prospects from Gmail.
Answer: A
NEW QUESTION 94
If a prospect clicks on a custom redirect after filling out a form, will the prospect's assigned Pardot campaign change?
- A. No, it's not possible to change a Pardot campaign by clicking on a custom redirect.
- B. Yes, the Pardot campaign will change based on the page the custom redirect links to.
- C. Yes, but only if the Pardot completion action for the custom redirect is set to change the campaign.
- D. Yes, the Pardot campaign will change based on the page the custom redirect links to.
- E. No, a Pardot campaign will always stay the same since it's a first touchpoint.
Answer: C
Explanation:
If you want to change a Prospect's Pardot Campaign, you can accomplish it via Automation Rules, Form completion actions, and more.
NEW QUESTION 95
What is the process to add a prospect who visits a pricing page to a list?
- A. Use a Tag
- B. Create a page action
- C. Create a segmentation rule
- D. Create an automation rule
Answer: B
Explanation:
***remember that the page should contain Pardot tracking
NEW QUESTION 96
A prospect believed to be on an engagement program did NOT receive an email. Which three troubleshooting steps should an Administrator take to determine why the prospect did NOT receive the email? (Choose three answers.)
- A. Check the Overview tab to determine whether the prospect is unmailable.
- B. Check the Lifecycle tab to confirm whether the prospect entered the engagement program before the email was sent.
- C. Check the Lists tab to determine whether the prospect is on the recipient list or any suppression lists.
- D. Check the Audits tab to see if the prospect was on the correct lists when the email was sent.
- E. Check the Profile tab to make sure the prospect has the right engagement program profile.
Answer: A,B,C
NEW QUESTION 97
Identify the differences between default and custom roles.
- A. Default roles can be edited
- B. Custom roles can be created from a default role
- C. Default roles can be deleted
- D. Custom roles can be edited
- E. Custom Roles can be created from scratch
- F. Default roles are included with Pardot
- G. Default roles are included with Pardot
Answer: A,B,E,F,G
Explanation:
More info here: https://help.salesforce.com/articleView?id=pardot_users_custom_roles.htm
NEW QUESTION 98
What is a capability of an automation rule?
- A. Run an action on a prospect multiple times per day.
- B. Run an action on a visitor every time the criteria is met.
- C. Run an action on a prospect the first time the criteria is met.
- D. Run an action on a prospect or visitor the first time the criteria is met.
Answer: C
NEW QUESTION 99
You want to get some insight into a prospects score at each stage in their lifecycle. What Pardot report can you use?
- A. Conversions report
- B. Form report
- C. List email report
- D. Prospect lifecycle report
Answer: D
NEW QUESTION 100
In Salesforce, Contacts are deleted if an Opportunity hasn't been closed in 180 days. As a result, the corresponding prospects are marked as[[crm_deleted]] in Pardot. If the Request a Demo form is completed after that 180 day period, the prospect should be recreated as a Lead.
What automation tool should be used to solve this need?
- A. Automation rule
- B. Segmentation rule
- C. Engagement studio
- D. Dynamic list
Answer: C
NEW QUESTION 101
In Salesforce, Contacts are deleted if an Opportunity hasn't been closed in 180 days. As a result, the corresponding prospects are marked as[[crm_deleted]] in Pardot. If the Request a Demo form is completed after that 180 day period, the prospect should be recreated as a Lead.
What automation tool should be used to solve this need?
- A. Segmentation rule
- B. Automation rule
- C. Engagement studio
- D. Dynamic list
Answer: B
NEW QUESTION 102
When should an automation rule be used instead of a segmentation rule?
- A. To have the action retroactively apply to prospects that match the rule.
- B. To perform the action to only apply once for prospects that match the rule.
- C. To perform the action to apply continuously for prospects that match the rule.
- D. To perform the action to be based on criteria.
Answer: C
NEW QUESTION 103
What would a hard bounce refer to on an email sending report?
- A. An email that is recognized, but returned to the sender because the recipient's mailbox is full.
- B. An email that permanently bounced back to the sender because the address is invalid.
- C. An email that is recognized, but returned to the sender because the mail server is temporarily unavailable
- D. An email that was sent to a prospect marked as opted out because they visited the unsubscribe page.
Answer: B
NEW QUESTION 104
If a prospect clicks on a custom redirect after filling out a form, will the prospect's assigned Pardot campaign change?
- A. No, it's not possible to change a Pardot campaign by clicking on a custom redirect.
- B. Yes, the Pardot campaign will change based on the page the custom redirect links to.
- C. Yes, but only if the Pardot completion action for the custom redirect is set to change the campaign.
- D. No, a Pardot campaign will always stay the same since it's a first touchpoint.
Answer: C
Explanation:
Explanation
D. Yes, the Pardot campaign will change based on the page the custom redirect links to.
If you want to change a Prospect's Pardot Campaign, you can accomplish it via Automation Rules, Form completion actions, and more.
NEW QUESTION 105
New feature alerts can be found at the top of the dashboard.
- A. False
- B. True
Answer: B
NEW QUESTION 106
A prospect with a Pardot score over 100 can view and opt out of a list on the Pardot Email Preference Center.
The following month, the prospect's score falls below 100, so they are removed from the list and can no longer view that list on the Email Preference Center.
Which two characteristics must be true of that list?
Choose 2 answers
- A. It is a CRM Visible List
- B. It is a Dynamic List
- C. It is a Static List
- D. It is a Public List
Answer: A,C
NEW QUESTION 107
Which landing page report metric represents the number of individual prospects who submitted the landing page at least once?
- A. Total submissions
- B. unique clicks
- C. Unique submissions
- D. Conversions
Answer: D
NEW QUESTION 108
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