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Salesforce Marketing Cloud Intelligence Accredited Professional Sample Questions:

1. An implementation engineer is requested to integrate the following files:
File A:

File B:

The client would like to link the two files in order to view the two KPIS (Tasks Completed' and 'tasks Assignmed') alongside'Employee Name' and/or 'Squard'.
A Parent-Child configuration was set between the two.
Which two statements are correct?

A) Any one of the files can potentially be set as the Parent data stream
B) The two files cannot be joined as they hold different dates
C) The join can be successful even if "empjd' isn't mapped and employee.name' is mapped to the same entity name in both data streams
D) The two files were uploaded to a different Generic type
E) The two files cannot be Joined as they hold different measurements

2. An Implementation engineer is requested to create a new harmonization field 'Offer' and apply the following logic:

The implementation engineer to use the Harmonization Center. Which of the below actions can help implement the new dimension 'Offer?

A) Two separate patterns (filtered by Linkedin or AdRoll sources)
Within Google Analytics' mapping: A formula that reflects the logic above will be populated within a Campaign custom attribute.
Another pattern to be created for the newly campaign attribute (filtered by Google Analytics source).
A total of 3 patterns
B) Two separate patterns (filtered by Linkedin or AdRoll sources)
Within Google Analytics' mapping A formula that reflects the logic above will be populated within a Web Analytics Site custom attribute Another pattern to be created for the newly Web Analytics Site custom attribute (filtered by Google Analytics source).
A total of 3 patterns.
C) Two separate patterns (filtered by Linkedln or AdRoll sources).
Another single pattern for Web Analytics Site Source (filtered by Google Analytics source), extracting all three positions A total of 3 patterns.
D) Two separate patterns (filtered by Linkedin or AdRoll sources).
Another single pattern for Campaign Name (filtered by Google Analytics source).
A total of 3 patterns.

3. What are two potential reasons for performance issues (when loading a dashboard) when using the CRM data stream type?

A) When a data stream type ''CRM - Leads' is created, another complementary 'CRM - Opportunity' is created automatically.
B) The data is stored at the workspace level.
C) No mappable measurements - all measurements are calculated
D) Pacing - daily rows are being created for every lead and opportunity keys

4. A client's data consists of three data streams as follows:
Data Stream A:

* The data streams should be linked together through a parent-child relationship.
* Out of the three data streams, Data Stream C is considered the source of truth for both the dimensions and measurements.
How should the "Override Media Buy Hierarchies" checkbox be set in order to meet the client's requirements?

A) It should not be checked in any of the three Data Streams.
B) It should be checked in Data Stream B
C) It should be checked in Data Stream C
D) It should be checked in Data Stream A

5. An implementation engineer has been provided with 4 different source files: 03m 48s
1. Twitter Ads ~
2. Creative Classification
3. Placement Classification
4, Campaign Category Classification
The main source is Twitter Ads (which includes various fields and KPIs), and the rest are classification files that connect to Twitter Ads and enrich different fields within it.
The connections between the files are described as follows:
1st Party Creative Classification
File structure/headers:

Creative ID - links back to Creative Key (Twitter Ads)
1st Party Placement Classification by
File structure/headers: