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Oracle Responsys Marketing Platform 2021 Implementation Essentials Sample Questions:

1. The executive tearn loves your Insight reports, but has limited knowledge of the Responsys menus.
As the Responsys Administrator,how can you provide a custom report that the team can easily access from the Insight menu?

A) Create the custom report and schedule it to be sent by email to the executive team every single day.
B) Create the custom report and save it to the Insight account folder. Add the report to the Default Dashboard, and tell the executives to view the report from the dashboard whenever they want to view the report.
C) Create the custom report and save it to the Insight account folder. Right-click to copy the link forthe report. Send the link to the executive team and tell them to use it whenever they want to view the report.
D) You can only access custom reports from the account folder. You must train the executives to navigate to the Report Library to locate and launch the report.

2. Where should you place the file that you want to import when configuring the Connect job that imports profile list data that must be merged into Responsys?

A) The file to be imported should be on the SFTP server dedicated for Responsys.
B) The file to be imported should be located on your hard drive.
C) The file to be imported should be located on anycloud server.
D) The file to be imported should be located in the Connect data warehouse in Responsys.

3. After implementing and launching a campaign, you want to watch real-time opens and clicks in order to give a quick report to the executive management.
Where should you retrieve these results and what step should you take to provide the management with the reporting information?

A) View a Live Report for the campaign. Click the Generate Distributable Live Report URL. Provide the URL to the management to facilitate access to the Live Report.
B) In the Program Designer, using the Analyze Reportfeature. Select the Edit active links for this launch link and copy the URL and provide it to the management.
C) In the Campaign Workbook, in the Campaign Setting section, select the Edit active links for this launch link and copy the URL and then provide itto the management.
D) In the Campaign Workbook, use the Analyze Deliverability functionality. Select the Edit active links for this launch link and copy the URL and provide it to the management.

4. Your customer needs to capture information about subscribers that clicked on links categorized as blue eyeglasses products, so that they can then send them a follow-up promotional email.
How can you configure this in Responsys?

A) In the HTML of all campaign assets, the <a href> tag must use the ATR attribute inside the tag. The value of the attribute can be a value that will define that the link is meant for blue eyeglasses. In Responsys, use the link evaluator and enter the value of the attribute.
B) In Message Designer, click the Link tracking button. You can create a link object for blue glasses.
Apply this object to all open programs that use current campaigns.
C) In the Account Management screen, select Set link tracking preferences and create a link category for blue eyeglasses. Set this category in link tables for any link regarding blue eyeglasses. You can use this link category in creating a filter definition.
D) In the Link Table screen, open the Categories Designer window. Use the categories designer; create a blue glasses object that can be associated with all the link tables in Responsys and assign it to all current campaigns. You can use this link category in creating a filter definition.

5. An SSH2 key pair can be created to be used for authentication to establish a secure connection between your server and the Oracle file server.
Which key from the client key pair must you send to Responsys?

A) Public
B) Private
C) Secure
D) Master

Solutions: